"sell in comments" is the latest buzzword in Internet Marketing. It has been coined to emphasize the fact that marketing should be done through the comments of your prospects, existing customers, and potential clients. "advertise" is the more correct term. While in some aspects both can be used, they are completely different entities. You cannot just "advertise" people on the Internet; you have to sell to them. You have to get them to take an action.
The process of selling using comments has gained popularity on the Web as a result of the ease and convenience it provides. Almost every website allows its visitors to post their feedbacks or remarks. There are even some sites that collect these comments and categorize them into useful information sources for different purposes like improving search engine rankings and bringing in new clients to a particular site. In other words, such sites use such comments to build their brand awareness and customer relations.
This is why it is now being considered by many as the ideal method of promoting products or services on the Internet. It can be used to sell anything from individual items to entire businesses. You do not have to wait for a specific time or occasion to let people know about your product or service. You can use it anytime and anywhere. What is more, the feedback given by people makes it easier for you to determine the efficacy of your campaign.
What is the guarantee, though? Well, there are no guarantees. If you have created a product which has market potential and appeal, it will definitely gain some traction when people start commenting. However, make sure that your comments are relevant to the post and the subject at hand. Moreover, the quality of the content on your blog or website should also be praiseworthy.
What if you are not satisfied with the kind of comments you get? Of course, you can always delete the ones that you do not like. It will however be difficult for you to completely remove the people who have left comments that you find negative. In this case, you may resort to creating separate accounts for comments. That way, you will be able to filter out only the comments you prefer to see.
What is the final result of all this? Well, of course, your aim is to sell. That is exactly what happens when people leave comments that encourage others to buy your product. It is easy to get motivated by reading interesting and encouraging comments posted by other Internet users. You can even think of getting involved in discussions or joining discussion forums so that people will be motivated to talk about your products. Read more on soldsie alternative.
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